Herd: How to Change Mass Behaviour by Harnessing Our True Nature
We have all become more familiar with the Herd in recent times, Mark Earls seeks out the true nature of Mass Behaviour, where it goes wrong and where it goes right.
Why Employees Don’t Do What They’re Supposed To Do and What To
A practical and straightforward guide to improving employee performance.
The Checklist Manifesto: How to Get Things Right
Atul Gawande argues for the checklist, which he believes to be the most promising method available in surmounting failure.
Choose Yourself!
James Altucher’s heartbreaking and inspiring story–Choose Yourself illuminates your personal path to building a bright, new world out of the wreckage of the old.
Nudge: Improving Decisions About Health, Wealth and Happiness
‘Nudge has changed the world. You may not realise it, but as a result of its findings you’re likely to live longer, retire richer and maybe even save other people’s lives’ – The Times
The Story of the Human Body: Evolution, Health and Disease
This ground-breaking book of popular science explores how the way we use our bodies is all wrong: from an evolutionary perspective.
The Choice Factory: 25 behavioural biases that influence what we buy
The Choice Factory explores how our actions are shaped by psychological shortcuts and how we can design behaviour.